An Easy Guide to Making Cheap Vintage Postcards
If you want to give your marketing a boost, try going for cheap vintage postcards. After all, they look quite amazing. They are capable of having a massive impact on your business if used correctly. However, it is not just marketing those benefits from the use of these postcards. You can use these postcards for other purposes.
Of course, you need to know how to make the best cheap vintage postcards to enjoy all the benefits. Here are some ideas that you can use.
Since you are making affordable vintage postcards, the design must reflect that. There are several ways this can be done.
The Background: Don’t leave the background of the postcard empty. White does not look vintage. Since it is difficult to get the right background color for a vintage look, choose an image instead. It is easy get vintage background images. Choose one of them and use it as the background of the cheap vintage postcards.
The Colors: In early days, printing did not use a lot of colors. After all, printing technologies were rather primitive. You need to stick to the basic colors to get the best results. Generally, you will be using a lot of black color. Use black for most of the content. If you want to highlight something, go for red. That is an attractive color and often found in inexpensive vintage postcards.
The Images: Typically, you will not be using a lot of images on the postcard. Even if you do, make it a point to choose images with an aged and vintage feel. Don’t put anything that is too reminiscent of modern times. After all, you are trying to create impactful economical vintage postcards. Try to get vintage images for the best effect.
The Fonts: The choice of fonts also plays a pivotal role in the impact made by your affordable vintage postcards. As with the rest of the design, choose fonts with a vintage feel. It is easy to find them online.
Graphic Artist or Templates
If you are not too comfortable with designing the postcard, hire a graphic artist. A graphic artist has the necessary skills and expertise to design beautiful inexpensive vintage postcards. After all, it is their job. Alternatively, you can get templates. There are several places where you can get them. You can also contact the company who will be printing your vintage postcards. They are sure to have templates that you can use.
Generally, you do not need any special material to print affordable vintage postcards. The standard cardstock offered by printing companies is enough. However, you can opt for recycled paper. These days, recycled paper has become a popular choice. It looks great. Moreover, it is helpful for the environment as it is recycled.
As for inks and coatings, there is no need to do anything special. The standard options will suffice.
Using Vintage Postcards
There are many ways you can use affordable vintage postcards. However, the most common usage is for promoting and spreading awareness of events.
These postcards are inherently suitable for promoting an event with a vintage theme. If you are hosting such an event, opt for them. In this way, you have a greater chance of impressing the recipient. The turnout will be greater. For example, they are suitable for a corporate party with a Victorian theme.
While there are various ways to use cheap vintage postcards, focus on the cheap printing. Make sure you hire a professional company for printing vintage postcards. After all, you want the best possible results from your postcards. This is especially important if you will be using them for marketing.