Cheap 4×6 Postcards | Postcard Printing

How to Design Cheap 4×6 Postcards

Cheap 4×6 Postcards are a piece of paper which is created in order to send out messages, promotional and other wise. It does not have required an envelope unlike mails and letters. Postcards are one of the most cost-effective and affordable methods of advertisement. It can easily fit in pockets and thus can be carried around.

Cheap 4x6 Postcards
Cheap 4×6 Postcards

You can use affordable 4×6 postcards for various purposes. It can be used for promoting businesses, or products, or services. Furthermore, you can spread words about marriage, birthdays, or even gathering of any kind. Postcards can very well be used as a means of print advertisement.

How Postcards Can Be Used For Marketing

Marketing is of utmost importance in today’s world. It can make or break your business. The   advent of digital marketing has taken a toll on print marketing. Economical 4×6 postcards, as a tool for advertisement and marketing have been revived. Postcards provide quick and efficient solution to your marketing problems. They don’t take much time to read and are to the point.

Colorful, bold prints and texts always grab attention. Inexpensive 4×6 postcards with a hint of personal touch to it, like handwriting like fonts, fake stick-on notes, and flawed lines may seem appealing. The headline must be short and crisp, and in bold. After all, it is the first thing people read. You can get creative with your postcards. Use good quality photos, graphics and colors to make them attractive. Having said that, don’t give out too much information, or put too many images as that would make the postcard cluttered.

Guidelines to Design Postcards

  • Consider the quality of the material you are using to print your affordable 4×6 postcards. You must take into account the durability and the finish of the material. After all, your postcards must be appealing at the end of the day.
  • The color scheme is very important. In fact, you must ensure logical usage of color in your cheap 4×6 postcards. The headline and the text must have a color which stands out.
  • As much as headlines are significant, subheads add to the readability quotient. Adding subheads would cajole your customers into reading the copy.
  • Add manifold ways through which potential customers may contact you. Your postcards should have a clear call to action. At the same time, you also need to include your company logo and name. Never forget to build trust with your potential customers.
  • Incorporate photos where necessary. Always remember that images speak more than texts. After all, people don’t like to invest more than a few seconds in reading postcards.
  • It is advisable to keep the space clean. De-clutter your affordable 4×6 postcards. Write simple and coherent messages, which are easily discernible. You can use catch-phrases to connote the product you’re advertising. The images you use should always match with the messages you’re giving out. Your postcard should be engaging as well as soothing to the eyes.
  • Play around with textures. Gloss finishes work amazingly for postcards with photographic specifics. Matte finishes especially work for typographic postcards.
  • Proofreading your inexpensive 4×6 postcards is vital. Nobody would like to come across syntax or grammatical errors in your postcards.

Be Unique

Be one-of-a-kind. Most companies have lately capitalized in cheap 4×6 postcards advertising. Therefore, to carve a niche for your business, you must be unique. Add value to your message. Your client must be able to differentiate you from the rest. Make use of die-cuts, round edges or other unconventional elements while designing your postcards. Be creative and use both sides of your postcard.

Customizing postcards is astoundingly cheap. In fact, there are many economic ways of printing affordable 4×6 postcards online. Ordering in bulk reduces the cost of postcard printing. You always get offers and discounts when you order in bulk. Choosing non-branded printers for printing postcards is another cheap method. Branded printers charge more money because their money-making remains their solitary objective.

Cheap Postcards 5×7 | Postcard Printing

How to Design Effective Cheap Postcards 5×7

Cheap Postcards 5×7 hold on to their popularity due to its sheer simplicity and the snapshot of life that they contain. They are known for depicting fractions of life and thus making themselves somewhat lively and tangible.

Cheap Postcards 5x7
Cheap Postcards 5×7

In marketing, a strategically designed postcard can be quite effective. They can reach out to targeted consumers easily. This is possible with its vibe of authenticity and tangibility.

Features of a Strategically Designed Postcard

Coherence and lucidity are the keys of accessibility. The pattern and form should be in sync with the brand that the postcard you’re planning to sell. The design and graphic image of the affordable postcards 5×7 should contribute to the message. The design of the postcard is equally responsible for generating the product awareness and eliciting responses from the buyers.

Economical postcards 5×7 printing result in a fair distribution among the people. This has a huge advantage in an era of digital marketing because of its easy availability. This availability should be well exploited through planning.

Headline

The headline should be short, simple and at the same time and catchy. Use around five to six words at most to convey the essentials. At the same time, the headline should give a glimpse of the whole message. In this way, the postcard becomes worth reading.

Illustrations

The aim of cheap postcards 5×7 should be to create something visually pleasant. It should not be just a mass of words. The images should compel the consumer to go through the rest of the message. It should be captivating while keeping in mind the message the postcard is conveying. Aiming a specific consumer, their age and background is essential.

Keep it colorful while addressing the children. Alternatively, keep it sober for the matured. Affordable postcards 5×7 for any eateries should keep it quirky, fun and interesting. In the same way, postcards for universities or banks will be more serious in tone.

Distribution

Inexpensive postcards 5×7 can be distributed in many different ways. It could be achieved by mailing or by distributing it by people. One can leave it in public places. Alternatively, you can send it with newspapers and magazines. Targeting the right audience becomes very crucial at this point.

Quality and Size of the Postcards

The quality of the cheap postcards 5×7 is instrumental in making the person read it. A good quality postcard creates a long-lasting impression. In fact, it should push the consumer to give it a read. The postcards have its own advantage in an age of social media marketing. After all, it is tangible.

The standard postcard sizes vary from 4”x6”, 5”x7” and so on. However, the size of the postcard should be in accordance with the length of the message one is trying to convey. It should not be congested or clumsy. In fact, it should be compact. A large postcard with little valuable information might not be a good one.

Know Your Consumers

The value of knowing one’s consumer is irreplaceable. It is essential to take into account the consumer’s needs. At the same time, you must consider your own needs.

Affordable postcards 5×7 are an easy medium. However, poor content can produce a negative impression in the minds of the buyers. Within the limited space of the postcards the company or the people responsible for the creative designing of the postcards should convey as much information as possible. However, you must keep in mind the convenience and needs of the consumers.

The features should be outlined properly. Place special emphasis on the price range and discount of the product, if any. The information should be reader-friendly as much as possible.

Cheap 4×6 Postcards | Postcard Printing

What You Need To Know When Marketing With Cheap 4×6 Postcards

Cheap 4×6 postcards are one of the best economical tools available in the market today for marketing purposes. With the entire hullabaloo over digital marketing, many time-tested methods of marketing are getting lost. Advertising through postcards have experienced a renaissance lately.

Cheap 4x6 Postcards
Cheap 4×6 Postcards

Affordable 4×6 postcards are very simple tools which can turn out be profitable when used in a proper way. By merging together the print and web technologies, postcards are sure to lure clients to your website. Here are some tips and tricks on what you should and should not do when marketing with postcards.

Things to Avoid

  • Your economical 4×6 postcards should not look like advertisements. Fake stick-on notes, fonts that resemble handwriting, and lines which look imperfect are a few of the design elements that would attract more attention.
  • Your postcards should incite potential customers to make the next move.  Do not try to close the deal straightaway.
  • You should not rely entirely on technology. Abuse of technology can prove to be disastrous for marketing campaigns. It’s not technology but you who can create postcards and come up with messages for your campaign.
  • Do not make insubstantial offers to your clients. You clients are well aware of the market. Make an interesting offer so that your clients become curious and are driven to make an offer.
  • Run-of-the-mill postcards must be avoided at any cost. There are numerous companies these days that have adopted the marketing technique of advertising through cheap 4×6 postcards. You must be unique enough to grab attention. Make sure that the potential clients are able to distinguish your company from the herd by adding value to your message.
  • Hiring disreputable agencies for designing your inexpensive 4×6 postcards may appear to be a good idea initially, but in the long run it might not seem commendable. These agencies might not be concerned about the kinds of businesses you deal with and hence won’t comprehend the needs of your clients. Therefore, it’s better to not rely entirely on such agencies. Moreover, there are agencies that are mostly concerned with money-making.

Things to Follow

  • Your headline should be eye-catching. Lucidity and simplicity are the two most important things to keep in mind when making the headline. A headline should be two things, lucid and simple. Avoid using puns or farce of any kind. To make your headline striking you need to keep it short and bold. Always remember to incorporate within the postcard multiple ways to contact you.
  • Get creative with your affordable 4×6 postcards printing. Make sure to use high quality images, colors and graphics in them. Having said that, remember to not go overboard with pictures or graphics as they may make the postcards look messy.
  • Remember that you are trying to convey a message through your postcards, so keep them as simple as possible. Don’t give out too information. Also, postcards are a great means for carrying timely messages, such as offers or messages with a deadline.
  • You should be careful with your choice of colors in economical 4×6 postcards. Make sure that the color scheme you use accentuates the headline. A monochromatic color scheme may look as good as a colorful postcard. The white space is a great concept for making your postcard aesthetic and clean. The white space provides a break between images and texts.
  • Your cheap 4×6 postcards should have fewer texts and more images. Nobody is going to read through your advertisement. It’s always wise to add a few catchphrases connoting the product you’re advertising about.

Even though postcards are an affordable way of marketing, they are not foolproof. Postcards do not give you enough space to write down your message. Also, you must have a mailing list that needs maintenance.

Cheap Online Postcard Printing

What, Why and How of Cheap Online Postcard Printing

Cheap online postcard printing could be your technique to successful marketing. Postcards, as we know, are an affordable method of advertisement, be it for any product or services. Postcards are preferred by many because they are cheap and profitable. The internet comes to the rescue this time as well. You can now print postcards online at reduced rates. There are many websites which offer printing facilities at incredible discounts where you can customize the postcards your way.

Cheap Online Postcard Printing
Cheap Online Postcard Printing

Why Should You Consider Postcards for Marketing?

When you are advertising your products and services, you should always keep in mind your budget, and conjure up cheap ideas and methods for marketing. Using postcards for marketing is one such method. It’s cheap and eye-catching. Additionally, it costs less than regular mails. Therefore, it helps in exposing your business in the market in a much lucrative way. This is how cheap online postcard printing has become the talk of the town.

Writing and Designing Postcards

Writing and designing your postcard is very crucial. The headline is the most important factor in your postcard. Just mention the chief benefit that you are providing your customers with. Do away with extra words. Make your headlines bold and make them strike out. It is better to use white on a dark background or black on a white background than using colored font.

You can use a full-color photo to make your postcard attention grabbing. Postcards come in various sizes and it’s wise to take advantage of it. The small ones, 4.25 by 5.5 inch, can easily fit in pockets and can be used to spread short messages; the larger ones, 5.5 by 8.5, are suitable for holding more information and are eye-catching.

How to Be Economic When Printing Postcards Online

With the emergence of postcard advertisement, there has been a rise of postcard printers in the market lately. Look for non-branded printers who are likely to offer you incredible deals. They won’t rob you off your money like the branded printers who charges you a fortune for sustaining their own promotional costs. Choosing the correct color scheme or color combination plays a significant role in the designing of your postcards. The printers would always propose using the four-color postcard printing on both the sides. You can curtail the cost by keeping the back of the postcard, which does not need color, blank.

Another way of affordable online postcard printing is to order in bulk. You always get discounts when you buy or order things in large-scale. As a result, you can use cheap materials to print your postcards on. At the same time, avoid glossy paper and embedded inks. Instead use thin materials with less veneer for inexpensive online postcard printing. In this way, you keep the prices down.

Marketing with Postcards

Postcards are the most cost-effective marketing tool available. This low-cost instrument if executed in a proper way can make your business boom. Nonetheless, it has its fair share of cons that you need to avoid. First of all, make sure that your postcards don’t resemble advertisements. There should always be a personal touch to it. Remember that a postcard is a versatile tool and can be used to promote or advertise nearly anything.

Postcard printing is cheap and highly successful. It is one of the great ways to shape your customer base and build your sales. It becomes pocket friendly for the customers and thus they are more than happy to invest in affordable online postcard printing. Be sure to lure clients to your website through postcards by making use of the cheap online postcard printing techniques.